Secure a buyer you can rely on

Helping landowners by sourcing promoters and buyers who can be trusted to gain planning consent and deliver on a sale as promised

Maximise the value of your land

Set the terms that work for you

Have confidence you’ll complete

The ‘best’ deal is the one that makes it over the line

Sites with potential for planning often attract multiple offers, sometimes varying significantly in value. Without experience in the property development sector it can be hard to differentiate between what’s a persuasive sales tactic and a genuinely promising offer for your site. The problem is, the stakes are high. No one wants their land blighted by planning refusal or a buyer bailing out on their offer in the eleventh hour. We’re here to help you avoid this.

Get a buyer you can trust

We have worked extensively with a range of buyers and promoters across the south who have the capability and expertise to deliver as promised when an agreement is reached.

Stay in control of the sale

What you want out of your land sale matters -  that’s why we agree a full marketing strategy with you and outline ideal terms to secure an agreement you can be 100% happy with.

Maximise your return

We only select buyers and promoters with a strong track record of gaining planning consent so you can unlock capital early with a signing fee and be confident you’ll enjoy a great return.

Mr Colin Shopland and Mr Frank Wilde
Mr Colin Shopland and Mr Frank Wilde
Trustees of Leatherhead Social Club, Leatherhead, Surrey

" From beginning to end of a sometimes problematic marketing and sale process we found Tim and Dan to be professional, diligent, polite and flexible. As trustees of the club, we have no hesitation in recommending their services. "

We’re here to help you avoid the pitfalls


The planning landscape is complex, with ever moving goalposts. Gaining consent on a site – particularly one with complications - takes experience and expert insight. At Searls Land we help landowners find committed buyers who understand how to maximise the value of your land with considerate plans that will win the seal of approval from local authorities. Our land agents will help you:

Ensure the terms of the sale that matter most to you are included

Deliver multiple propositions for you to consider

Where possible, secure a signing fee to release capital to you early

Agree a satisfactory delivery schedule to help you plan ahead

Where terms are agreed, more than 98% of our sales and acquisitions complete – because we know who, how and when to place your proposition in front of the people who will offer best value – and be in a position to see it through.  

Straight-talking land agents you can rely on.

No false promises. No unnecessary delays.

Searls Land has been established as an independent land agent since 2010, with a combined industry experience of 100+ years across our team. Our specialist land experts are highly skilled in land acquisition and land sales and have built strong relationships with a comprehensive network of trusted buyers covering all aspects of residential and mixed-use development – all of who can be relied upon to deliver what is agreed.

Housebuilders and land promoters turn to Searls for land acquisition

As an independent and specialist land agency, Searls Land is a dedicated land source agent in the residential and mixed-use land market.  Need land? Our team can identify projects and land with potential for all types of development.

Ready to get the best value for your land?

  • 1 Schedule a call - Arrange to speak to one of our land agents on a day and time to suit you.
  • 2 Visit your land - As a viable opportunity, we’ll visit your land and carry out an initial appraisal to understand and explain what potential your land has, listen to your expectations and learn what’s important to you when it comes to the sale of your land
  • 3 Identify a buyer - We’ll reach out to suitable potential buyers within our network and present you with viable offers that we are confident can be delivered within an agreed timeframe.
  • 4 Sell your land - Sell your land with confidence, having peace of mind that you’ve secured the best agreement available, with expert assistance to guide you every step of the way.

Our track record speaks for itself

Here are just a few examples of the agreements we’ve successfully negotiated on sites with unknown permission, ensuring optimum outcomes for our clients.

Our team works with landowners at all stages of the sale:

Land with
planning consent

We identify buyers who will respect what matters most to you and be capable of completing the sale as agreed. We draw on our vast network of housebuilders and promoters to match your priorities with theirs in order to negotiate optimum terms for you.

Land with
unknown potential

Our strategic land experts manage more complex longer-term land sale opportunities, where an investment may be initially required to investigate and establish the land’s physical and planning suitability, before your site can be marketed.

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Worried about selling your land for less than it’s really worth?


Land sales can be tense - when the buyer and seller want the opposite to each other. At Searls Land, our land experts are skilled negotiators who take that tension out of selling your land. We market effectively and negotiate with transparency, to demonstrate value and secure the best outcome for all stakeholders.

Download our FREE guide today


There’s too much at stake to lock into an agreement with the wrong buyer. Schedule a call with Searls Land and get expert support to secure a sale for your land that you can have complete confidence in.

Your Questions Answered.

Why should I consider selling my land?

Selling your land can be a wise move - boosting your finances, securing your retirement or capitalising on its potential for development. Ultimately, your reasons for selling are entirely yours. But if your land has untapped value you were unaware of, Searls Land is here to guide you through the process, showcasing your land to the right buyers and maximising its market value.

How do I know if my land has development potential?

At Searls Land, we offer consultations and site visits to survey your land’s true potential. Our assessments analyse the land’s proximity to key infrastructure, growth areas and desired zoning regulations. We thoroughly evaluate the size, shape, topography and access to utilities your land has to gauge development feasibility. Doing so allows us to align your land with current demand - residential, commercial or otherwise to help you make informed decisions for your land sale once you are aware of the potential.

How can I improve the saleability of my land?

Boosting your land’s saleability requires strategic planning and presentation. At Searls Land, we provide comprehensive support to enhance your land’s saleability. We begin by thoroughly assessing its unique characteristics and development possibilities, maximising its value for potential buyers. Our team can create targeted marketing campaigns that highlight your land’s strengths, attracting serious buyers who are seeking the perfect development opportunity. Let us help you showcase your land’s true potential and achieve a successful sale.

What could a land agent like Searls Land do to help sell my land?

Selling land requires more than just a listing. Searls Land becomes your partner, understanding your land’s potential through our in-depth evaluations. We leverage our extensive network of property developers and house builders looking for land like yours, to attract qualified buyers. From skilled negotiations to navigating legal and planning considerations, we guide you through a successful sale and consider every wish you have for the future of your land. Our agreements always seek the best option for all parties involved.

What makes a piece of land desirable to developers?

Developers seek land with key features: prime location, accessibility, desired zoning and clear development potential. Searls Land identifies and highlights these attributes, making your land stand out to the right developers. Depending on the suitability of your land, you could be looking at a life-changing amount of money in exchange for your land if it offers the potential for housing or commercial development.

Can selling land be a retirement strategy?

Depending on your land and your life goals, selling your land can be a viable strategy for a successful and fulfilling retirement. We quite often see landowners looking to retire with a desire to move somewhere else or travel the world. But doing so doesn’t come cheap. That’s where many landowners decide to cash in their chips and sell, free to make the most of their payday and retire in comfort. Searls Land is here to help structure your land sale to fit your retirement goals, providing financial security and a smooth transition. Whatever your terms may be, we’re here to help you fulfil them and get the most value possible from your land.

How long does it typically take to sell land?

This depends primarily on where the land is located and whether it needs to be promoted to the local planning authority before an application can be submitted. Land located inside an existing development boundary has a very different potential timeline to land located outside of an existing a development boundary as the question generally changes from what housing can be built, to if housing can be built. Other factors that can influence the timeline of a sale relate to market conditions, status of the local housing need and any abnormal, physical aspects of the land that need to be investigated prior to a decision to grant or refuse planning permission. In addition, your needs and motivation for selling can also be an influencing factor.

What legal considerations should I be aware of?

Selling land requires specialist legal expertise and therefore we will always recommend you engage the services of a solicitor who understands the nuances of land transactions and related contracts. Searls Land can recommend a number of reputable legal practices for you to speak with when appropriate.

How does Searls Land find reliable land buyers?

Finding the right buyer for your land is crucial. We start by understanding your land’s unique potential, then tap into our extensive network and industry relationships to reach the right audience. Targeted marketing campaigns showcase your land’s strengths, while in-depth evaluations and data-driven insights ensure competitive pricing from buyers. We only put your land  in front of buyers with a strong track record of successful land transactions. Anti Money Laundering compliance and due diligence verifies their integrity and financial stability while transparent communication fosters trust with our clients throughout the process. By connecting you with buyers who share your vision, we aim to always facilitate a secure and successful sale.

How does Searls Land handle offers from multiple buyers?

When faced with multiple offers, achieving the best outcome requires skilled negotiation. At Searls Land, we maintain a transparent approach in our strategic negotiations tactics to secure the most favourable terms possible for you. The right offer isn’t always the highest offer, sometimes landowners accept an offer they feel will make the most appropriate and sensitive use of the land. We manage the process efficiently, presenting all competitive offers clearly, so you can make informed decisions about accepting the sale of your land with confidence.

What should I do if my land has been refused planning permission in the past?

Local planning authorities are the gate keepers who will, make the decision to grant or refuse planning permission on your land, and are therefore a key player in the process. Our experienced team understands the need to engage effectively with local authorities and will provide detailed explanation of how local planning operates.

What role does local authority planning play in my land sale?

Local authority planning plays a vital role in the land sale process. Our experienced team understands the intricacies of navigating planning considerations and therefore, the need to engage effectively with local authorities. Understanding infrastructure plans reveals opportunities and challenges. Public interest considerations like green spaces or social housing might apply. We ensure all requirements are met efficiently, maximising the saleability and value of your land while minimising potential delays.

How does Searls Land secure the best deal for my land?

At Searls, we don't just sell land – we secure the best deal possible for you. Our team possesses deep industry knowledge and honed negotiation skills. We leverage this expertise to understand current market trends and buyer demands, ensuring your land is presented competitively and attracts the most favourable offers.

Can you provide case studies of successful land sales?

We understand the importance of trust and transparency. That’s why we readily share case studies of successful land sales we’ve facilitated. These real-world success stories showcase our expertise in navigating diverse scenarios and achieving positive outcomes for clients like you. Contact us today to see how we can help you achieve similar success.

How involved do I need to be in the selling process with Searls Land?

Selling land can be daunting, but with Searls Land, you’re in control. We understand each landowner has unique needs and preferences. While we handle most tasks efficiently, from assessments and negotiations to securing expertise to assist with achieving planning permission and legal aspects, your input and decisions are always crucial. You can be as involved as you prefer, knowing our experienced team is by your side every step of the way.